Tata Motors PV profit dips 80% on rising input costs
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Tata Motors PV profit dips 80% on rising input costs
Higher incentives weighed on profitability, with variable marketing expenses rising to 7.1% from 4.1%.

NEW DELHI: Tata Motors Passenger Vehicles (TMPV) saw profit collapse in the June quarter as weakness at Jaguar Land Rover (JLR) and rising input costs overshadowed a sharp expansion in its domestic business.Consolidated net profit fell 80.3% y-o-y to Rs 775 crore, even as revenue from operations increased 9.3% to Rs 95,799 crore. Total expenses rose faster than revenue, climbing 12.1% to Rs 95,338 crore. JLRโ€™s profit after tax dropped 73% to ยฃ66 million (around 850 crore) from ยฃ248 million a year earlier, while profit before tax declined 68.9% to ยฃ109 million. Higher incentives weighed on profitability, with variable marketing expenses rising to 7.1% from 4.1%.While JLR remained the biggest drag on the consolidated numbers, Tata Motors is also bracing for a further increase in commodity costs in Sept quarter, which could trigger additional price hikes. โ€œQ2 is going to hit us badly. Not only us, the industry will get hit with additional increases,โ€ Tata Motors PV MD and CEO Shailesh Chandra said.Commodity inflation alone had an impact equivalent to nearly 4.5% of revenue on Tataโ€™s domestic passenger vehicle business during the June quarter, Chandra said. The company has already raised prices of its ICE and electric vehicle portfolio by up to 1.5% from July 1.Tata Motors, however, does not plan to pass the entire increase on to buyers immediately. Chandra said that price hikes would be โ€œmore gradual, more calibratedโ€. The pressure is particularly acute for electric vehicles, with battery cell costs rising around 10% sequentially. Tata is working on a steeper cost-reduction programme for EVs.

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