Quick commerce divide: Metros lead as demand booms in top cities; small towns drag with just 20% share despite 150% growth

India’s quick commerce industry is sprinting ahead in metros, but non-metro cities continue to trail behind, held back by weak demand, low digital adoption, and entrenched local shopping habits, according to a report by Redseer.The sector expanded nearly 150% year-on-year in the first five months […]